Asset Management for Healthcare turns two years old May 7, 2014. Thanks very much to those who follow Asset Management for Healthcare on blogspot, twitter, and linkedin. Thanks to those small business owners who allowed me to write about their rise to success. Thanks to my clients. I appreciate everyone’s support. Thanks to my wife and children for their support. May your blessings and good fortune increase greatly in 2014.
I made my first blog post on May 7, 2012. I got about twenty hits. <Breathing a sigh of relief> Readership has grown tremendously. Here are a couple of snapshots from linkedin. Updates on linkedin attract new readers and act as another method of referring traffic to the blog.
Typically, updates are maintained to run no less than 1400 views over the reporting period (note the reporting period in the graphic above). I show the 1142 because, even with the holiday season, readers continued to follow updates. I understand that these stats can be good, poor, and insignificant all at the same time when compared to a particular company or personality. The point here is that someone with no name recognition can build an audience and gain name recognition. Find what works for you. Lead challenging projects. Do good work. Market that good work. Covering Your Assets by Exposing the Butt-Ugly Truth is a great example of how to do that. You really should check it out just from a storytelling standpoint. Use the link to read the free preview. Put the subject aside and just read the story,http://www.amazon.com/Covering-Assets-Exposing-Butt-Ugly-ebook/dp/B007OM83GU/.
Speaking of storytelling, Coming up on Asset Management for Healthcare: Part 2 of DUH, AHA, EUREKA – From Idea to Innovation. In Part 2, Louise Rainone-Musial and I take a look at the concept of immersive ideation. Read part 1 here, http://assetmanagementhc.blogspot.com/2014/02/duh-aha-eureka-from-idea-to-innovation.html
Regards
Al
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